Last week, the Department of Transportation launched its first national advertising campaign ever. What issue compelled them to launch such an expansive campaign, reaching out over TV, radio, and the web? The dangers of distracted driving, of course.
Today marks the start of a crackdown on distracted driving that will run until April 15th. Officers around the country will be on the watch for drivers with their eyes on their phone instead of on the road. In earlier campaigns against texting and driving in California and Delaware, police officers handed out over 16,000 tickets over three waves of enforcement.
But if that’s not enough to motivate you to change those bad habits – after all, 666,000 drivers in the United States are using their phone while driving at any given moment – maybe some of these statistics will:
The average fine in the United States for texting while driving is $100, but some states charge thousands. Alaska knows this is no joke: their highest allowable fine is $10,000.
Parents might not always be setting the best example for their children – 53% of them text while stopped at a red light, and 41% text while driving. For comparison, 60% of teenagers text at red lights and 43% text while driving.
During the average 4.6 seconds it takes to send or read a text message, at 40 miles per hour your vehicle will have traveled the length of 16 cars.
Distracted driving was responsible for 3,000 car crashes, injuring 387,000 people in 2011. That year, over 3,300 people died because of texting and driving.
The message is clear: put your phone down to save lives. If you are a passenger, speak up against the driver’s decision to drive distracted.
It may just be the most important decision you ever make.
To help spread the word about the dangers of texting and driving, please share the infographic with your friends and family, or use this embed code to publish the infographic on your website. Thanks for sharing this important message.
Adrienne Erin is a writer and designer based in Pennsylvania. She designed this infographic for Katherman Briggs & Greenberg in order to help raise awareness about the dangers of texting and driving. You can see more of Adrienne’s work by following @adrienneerin on Twitter or visiting her blog, Design Roast.
A Social Monters author wrote this article for resqme:
According to the Governor’s Highway Safety Association, in 2012, motorcyclist fatalities were up nine percent nationwide. Operating a motorcycle safely goes far beyond wearing the proper helmet and safety clothing. These tips can help prevent a serious injury, keeping you safe on the road.
1. Get treated if you’ve been injured or experience back pain
Operating a motorcycle safely requires a healthy, agile driver. If you’ve been injured, especially if you’ve experienced a back injury or regular back pain, consider undergoing an evaluation before you continue riding. If you suffer from a sore back, how will you quickly—and safely—rotate or maintain equilibrium on your motorcycle? Common motorcycle injuries such as fractures and road rash can possibly be prevented by taking a proactive approach to back pain. Worried you’ll be laid up in bed unable to ride for months if you seek medical attention? New advancements can help put your worry to rest. Forward thinking medical centers such as Laser Spine Institute understand the importance of offering minimally invasive surgery options.
Surgery centers like LSI are great resources. They offer video tutorials that can help you focus on nutrition and stretches to help guide you to recovery quickly. Try a stretch that will open you up to help increase awareness of your surroundings:
- Stand with feet hip-width apart
- Raise arms over your hand, grasping hands together with fingers pointed upward, bring hands down into a “praying position”
- Bring one foot up to knee to make a triangular pose, then switch legs
- While holding, stretch head side-to-side
- With arms still overhead, stretch in an arc from side-to-side
2. Great vision matters
One of the most common accidents on the road is when a car or truck turns left in front of you and fails to see you. While drivers should be fully aware of their surroundings, drivers of cars are accustomed to look for the absence of other cars, not the presence of motorcycles. Keep your health in working order and take charge of preventing accidents the best you can.
Avoid as many accidents as possible by:
- Having your vision checked regularly to help you think fast on the road
- Consider taking nutritional supplements such as lutein, vitamin A, vitamin C, vitamin E and omega-3 fatty acids to support ocular health. A recent study in the Journal of Optometry showed that while these nutrients have been shown to elicit ocular support, few people are still aware of their benefits. These nutrients also help the aging eye, and that might spell staying on the road longer and safer if you start now.
3. Invest in anti-lock breaks
According to the Insurance Institute For Highway Safety, motorcycles equipped with an anti-lock break system were 37 percent less likely to be involved in a fatal crash than motorcycles lacking them. When a motorcyclist panics or has no other choice but to hit the breaks, they suddenly lose all maneuverability. Having steering ability could either prevent a crash or lessen the blow with driver guidance. Consider a high-end model that will likely feature the anti-lock break system—the extra splurge could save your life.
Mark Dressekie, “Global Road safety Infographic” from guest Author share with us:
With April 23rd-29th marketing the United Nations Global Road safety Week, a startling statistic stand out from the recent world health organisation’s global status report on road safety that there are on average 1,24 million worldwide road deaths per year.
“Mark Dressekie is the owner and director of Woodstock Motors. He
regularly writes and blogs about motoring and other automotive topics”
Every 10 days, a child dies of heat stroke in the United States. There have been 575 deaths since 1998. 73 % of these deaths were children under 2 years old.
It can take only 15 minutes in a hot car for a child to get a kidney infection, or worse, death!
When the body temperature reaches 104 degrees Fahrenheit – 40 degrees Celsius, internal organs stop. 107 degrees Fahrenheit – 41.6 Celsius, a child can die. 15 children in the U.S. died in 2014.
Please: one decision
To prevent and help to save a child. Do not leave them alone in a vehicle.
Each year, we see the tragic deaths of children left in cars in direct sunlight distracted parents or unaware of the danger they make by doing this. When a baby is left in a hot car … The video shock!
We learned that the Resqme tool has made a difference in the past five months , saving seven lives rescuing six children in dangerous situations: two lives in Florida, lives in New Jersey, three lives in Israel and two in Malta. The children remained under high temperatures, trapped in vehicles. Resqme tool has helped these young children out of this hell by simply pressing it against the side window.
And we are proud to announce that in late March Resqme received the Red Dot award in Germany for its design and functionality.
ResQMe is a tool to help rescue those in an accident with a seat belt cutter and a glass breaker to escape from a car in case.
Every second counts
Source: San Francisco State University Department Of Geosciences
Video: One Decision ( Child Safety Film – Vehicular Heatstroke ) Redcastle Productions
With your phone while driving, we frequently read about different causes of accidents, but what we think that is really alarming is to read that 90% of these accidents are caused by the drivers themselves (26% occurred with the use of a mobile phone).
Millions of motorists die each year by not paying attention and by using mobile phone, laptops or the hands-free kit system while driving, laptops or the hands-free kit system.
It seems that 24 million French have a mobile phone and more than one-third is using it while driving. And it twice as much when it comes to less than 35 years old.
The road safety in France published in a press release that we are all responsible. A survey is confirming that 61% of drivers aged less than 35 years read their text and 32% text while driving.
Finally, in the United States, the phone while driving became the leading cause of death among teenagers. A study conducted by the Medical Center Cohen for childhood in New York shows there are 3 000 young people death each year due to texting while driving.
The phone or even the hands-free kit can distract a driver and especially of a young driver who has not yet all the reflexes and the driving experience. The phone collects four sources of distraction to its driver.
• Hearing (attention is diverted by what we hear),.
• Visual (attention is diverted by what we see),.
• Physics (attention is diverted by what you are doing),.
• Cognitive (attention is diverted by our thoughts.)
Texting while driving increases the risk of accidents by 23. The driver’s eyes turn away in a fraction of 5 seconds by forcing him to fix his phone to use one hand on the keyboard and we all know that a single second of inattention is enough to get into an accident.
Please be aware that when you look at your phone, no one watching the road. You will then be asked: who is watching the road?
Most drivers can’t help reading their phone as soon as it sounds like a text, that it has even become a reflex.
And yet many testimonies admit that they got really scared by consulting their phones while driving.
There are a lot of campaign against using your phone while driving and every day we can read the tips: turn it off, put it out of reach, pass it to your passenger, tell your contacts that you are not available or plan to take a break to read your missing calls, texts messages etc…
And to not forget about it you can download wallpapers with reminders which can save your life: «I am driving, so I am leaving my phone”, “likes while driving, I don’t like”.
What happen when we are texting behind the wheel?
When we are texting we are holding our phone while driving. The four stages emitted by our brain are collect, treat, decide, execute and slow down.
Whenever we are in one of these stages, we lose attention which increases the risk of accidents. While driving, the brevity of the time for reaction and the flow of information are often unpredictable. And if you are emotional on top of it then the risk of accident is higher.
Laws in Europe and foreign countries In 26 countries in the European Union only the phone in the hand is forbidden. The hands-free kit is still allowed. In Sweden, there is no law that regulates the use of the phone while driving. Spain prohibits the headset while driving and we are still seeing young drivers in the United States using their phone while driving.
Many countries are aware of this problem:
Several campaigns are denouncing the use of your phone while driving. Some videos made by the road safety shows “five seconds of text and an entire family destroyed,”
What are you still doing on your phone while driving?
Sources: National safety council et sécurité routière (France.)
Written by: John Wood: Blogger, grease monkey, father
Your durable old car can serve as a cool new set of wheels for your teen, provided you take steps to ensure they both stay as safe as possible. Before you hand over the keys, make sure you do three things: Get the vehicle in teen-friendly shape, explain proper vehicle maintenance to your child and lay some ground rules for driving.
Give Your Car a Safety Makeover
Depending on how mechanically inclined you are, you can either inspect the vehicle yourself or have a mechanic do it. Check the follow elements:
- Brakes (including the parking brake)
- Exhaust system components, such as the muffler
- Suspension and steering components, such as steering wheel and box, springs, shocks and front-end suspension
- Windows and windshield wipers
- Rear-view and side mirrors
- Lighting system, including headlights, hazard lights, turn signals, reverse lights and reflectors
- Tires and wheels
- Belts and fluids
- Bumpers, fenders, fuel tank and fuel tank cap
- Seat belts and airbags
Repair or replace anything as necessary. Top of the list should be a new set of quality tires, as tires with worn tread or degraded rubber can cause a blowout on the road. You can get a new set of General tires at TireBuyer.com.
Teach Proper Maintenance
Once you go over the vehicle safety checklist with your teen, hand over the maintenance reins. Your teen should be in charge of ensuring the car is well-maintained, including taking care of scheduled oil changes, tire rotations and other services as needed. Make things easier on both of you with a free app like MyCarFax, which keeps track of all your maintenance records and sends reminders when services are due.
Lay the Ground Rules
Create a written agreement, signed by both you and your teen, which outlines the rules for driving and the consequences for breaking them. Several rules suggested by SaferCar.gov include:
- Always wear a seat belt.
- No speeding. Speeding was a contributing factor in 35 percent of deadly crashes involving teens in 2011.
- No phones. Distracted driving is hazardous for people of any age, and texting is particularly dangerous since it takes at least one hand off the wheel and your mind and eyes off the road.
- No passengers without your permission. The more the scarier, SaferCar.gov notes, as each additional passenger increases the likelihood of a crash.
- No drinking. Even though teens are not yet old enough to drink, drivers in the 15-20-year-old age group have a higher risk of fatal crashes involving alcohol than legal-drinking-age adults.
Learn about your state’s graduated driver licensing law, too. GDL laws extend teens’ learning time, so they can gain more experience behind the wheel before receiving a license that enjoys full privileges.
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Most car drivers are aware that the use of alcohol abuse , smoking any thing other than cigarettes or calling while driving is detrimental to road safety.
But these same drivers should also learn that there are other factors that can hinder a more confident driving .
Fatigue , stress and emotions have a serious effect that can cause serious consequences ob our driving. It is best if you are tired to not take your car out and rather to stay and rest. When we hare emotional, it is good to share and relieve stress and avoid endangering our lives and those of others. An accident can happen quickly.
If you are worried , angry , scared, or depressed your ability to drive can be as negative as if you had responded to a call or after consuming several alcoholic beverages. Please avoid getting behind the wheel when you are in a state of anger.
It is advisable not to repress these emotions, discuss them, find peace within before causing a fatality in an accident due to your behavior.
Behaviors of others
If when driving , you happen to witness a major speeder, they cut you off the road, it honks at you as it squeals by you, you are best to stay calm in your vehicle and move to the side of the road as quickly as possible.
Take a moment to close your eyes, take a few deep breaths and relax. If you are in an emotional state, it would be good to get out of your vehicle, walk, or get something to drink like water. So you can keep calm with peace of mind.
If you feel rushed or impatient, give yourself some time before taking the wheel. Think about the importance of getting into your vehicle, you put your hands on the steering wheel, buckle your seat belt , and ready to leap out of your driveway , driving with confidence and security.
Is it not more important to arrive safely than winning a few seconds burning brake lights, and not respect the allotted speed limit?
Impatience is really not a good solution to get to the place you want to reach faster.
Calm down , breathe, come to your senses , because driving down the street in such circumstances can cause an accident to yourself , but remember : you are not only putting your life in danger, but also that of others, your family , friends who accompany you or other speeders .