Over the years, lots of innovation has occurred in the name of improving driver safety. Nationwide programs have sought to eliminate distracted driving habits, roads are constantly maintained maximum safety, and cars are increasingly designed to better withstand accidents. Yet, the numbers associated with motor vehicle accidents remain staggering. According to a report from the National Highway Traffic Safety Administration1, an estimated 32,675 people died in motor vehicle accidents in the U.S. in 2014—down only 1 percent from 2013.
Perhaps numbers like this one have inspired the launch of a number of innovative new products and services in recent years. Some of the newer ways of protecting drivers are attempting to do so by fixing very specific problems. Specifically, we’ve seen exciting new initiatives and products aimed at three areas: protecting drivers operating shipping projects, supplying average commuters with emergency tools, and training young drivers to practice safe habits.
Protecting Drivers In Shipping
Commercial fleets conducting shipping business account for a huge number of vehicles, and it’s in the best interest of the companies involved to protect drivers. Furthermore, drivers in this business can sometimes operate with relatively high risk. They drive long hours, which leads to tired driving and distractions as drivers attempt to stay busy and entertained; they sometimes travel unfamiliar territory; and the physical aspect of operating a large fleet vehicle can be challenging.
It’s actually GPS tracking associated with the ever-expanding “Internet Of Things” that’s beginning to change conditions for these types of drivers. According to Verizon’s Networkfleet Program2, GPS-based vehicle tracking can enable companies to track, monitor, and manage their vehicle fleets. Fleet management headquarters can now see where each individual vehicle is and even monitor the conditions of those vehicles. This enables them to manage driver hours, keep vehicles safe, and even map out the most efficient routes. These perks may appear to exist primarily for the sake of operational efficiency, but that same efficiency makes drivers less likely to adopt unsafe habits in an attempt to overcome poor conditions. A driver on a strictly monitored system is less likely to speed, cut corners, try unfamiliar routes, or stay active for dangerous hours. For that matter, resqme, Inc.’s alertme™ tool can also be very helpful for fleet drivers who do still have to work long hours, or for anyone driving with a risk of growing tired. The tool fits over your ear like a bluetooth and alerts you if you start to nod off!
Supplying Commuters With Safety Tools
Most people know general safe driving techniques, whether or not they choose to follow them. There will always be struggle to get more drivers acting safely on the road. But among 30,000+ deaths that occur annually due to accidents, a number of them also occur due to unsafe circumstances that may not have to do specifically with a driver’s actions. Consider, for example, an incident reported last month in which a driver’s Ford Fiesta gradually caught fire for no apparent reason. The driver and his family saved themselves thanks to a persistent smokey smell that led to their exiting the vehicle. However, in some instances, similar issues can prove fatal due to car issues resulting in automatically locked doors and windows.
The driver in this instance recommended to anyone reading the story to keep a hammer in the car at all times (so as to break a window if escaping the vehicle is an issue). But this is also where some of our own resqme® products can help. The resqme® Original Keychain in particular can be a life saver in situations that would otherwise result in more accident-related deaths, as it helps with escape from seat belts and sealed cars.
Instilling Safe Habits In Young Drivers
We’ve also seen various companies taking steps to help with the education process as it applies to young drivers. Every young driver goes through a period of instruction in order to receive a license, and the hope is that the lessons learned during this stage will last. But unfortunately, young drivers are among the worst offenders when it comes to distracted driving in particular, and in turn are responsible for a significant portion of motor vehicle accidents.
Perhaps the most interesting company combatting this trend is SmartWheel USA, which has invented a product designed to teach and enforce safe driving habits. Specifically, they’ve invented a sort of steering wheel cover that alerts drivers to unsafe behavior (such as taking hands off the wheel). The wheels also track driving habits so that young drivers can gain a more thorough understanding of whether or not they’re being appropriately safe.
Hopefully with all of these tools in place for various types of drivers, the next few years will see the horrific numbers of accident-related deaths finally begin to decline significantly!
Cory Bowman is freelance writer and web designer based out of Virginia. His work primarily concerns themes in technology, travel, and lifestyle.
Make Safety Your Priority This Back-To-School Season with resqme®, alertme™, protectme™, and defendme™ Always by Your Side
Santa Barbara, CA (September 2014)—Summer is out and school season is in. As 22 million students are expected to attend colleges and universities, it is important to include lifesaving tools in every student’s checklist of back-to-school essentials. Accidents and crimes happen in and around many college campuses across the United State, seemingly moe and more each year. According to the Federal Bureau of Investigation (FBI)’s Uniform Crime Report, there are about 3,000 campus-related violent crime incidents each year while an average of 2,700 teenagers aged 16-19 are killed and almost 282,000 suffer from motor vehicle-related accidents. Fortunately resqme, Inc. — a leading US developer of the latest safety technologies and tools—offers its line of lifesaving products for the college student of today: resqme® Car Escape Tool, alertme Stay Awake Device, protectme, Pepper Spray and defendme Personal Alarm.
resqme® Car Escape Tool: With an average of 400 deaths per year caused by vehicle submersion, resqme® Car Escape Tool helps students behind the wheel to quickly and safely escape from a sinking vehicle with its compact window-breaker and seatbelt-cutter. This keychain emergency rescue device features a concealed steel blade to swiftly cuts through seatbelts, and a spring-loaded spike to shatter window glass with one push—a perfect portable companion for drivers, both young and old.
alertme Stay Alert Device: The National Highway Traffic Safety Administration (NHTSA) estimates that 1 in 6 fatal accidents involve drowsy driving or driving with impaired attention, decreased awareness, and slow reaction time.5 alertmeis a tool designed to alert tired drivers of their own drowsiness. The compact, easy-to-use device sits behind the ear and buzzes if the head nods unexpectedly—effectively alerting the driver to stop driving and pull off the road. The ergonomically-designed devise is ideal for students, helping prevent accidents on long drives, late night driving, or even long study sessions!
protectme Pepper Spray: At least 1 in 4 women will be the target of sexual assault during their college career.6 protectme Pepper Spray is an essential tool that helps students defend themselves from potential attackers. When sprayed, it irritates the eyes and lungs, causing pain and rendering the attacker immobilized, giving the intended victim time to escape. It is a small keychain size yet still sprays over 10 feet making it the perfect device to keep students safe from any potential violence this school year.
defendme Personal Alarm: As mentioned above, attacks on women at universities is a real threat, but not just to women. Attacks can happen at any time, but most often in a moment of vulnerability. With defendme, your student can walk back to the dorms at night in safety or any other situation where they feel threatened. Whenever you sense danger, simply pull on the clip of the alarm which will release and expel a loud alarm, drawing attention to yourself and scaring off any would be attackers.
“Back-to-school can be a stressful time among parents who worry about the safety and wellbeing of their children,” said Laurent Colasse, founder and President of resqme, Inc. “With our lifesaving tools, both parents and students will have the peace of mind knowing they are safe and protected. And because resqme tools are small, portable, and convenient to carry, they are a definite must-have back-to-school essential for every student.”
So for the millions of students heading to school this year, stay safe and be prepared with resqme, alertme, protectme, and defendme. Peace of mind has never been so easy and affordable.
About resqme, Inc. #1 in safety, resqme was introduced in 2003 by Laurent Colasse, French native and current Santa Barbara, CA resident, dedicated to making a difference in people’s lives and ensuring public safety. The company is committed to continuing its leadership in providing the latest safety technologies for drivers across the country. Proudly made in the USA, resqme is dedicated to educating drivers and sharing information that can save lives on the road When Seconds Count™.
 National Center for Education Statistics (NCES) (2013) “Back-to-School Statistics.” NCES.ed.gov/fastfacts  Business Insider (2012) “The Most Dangerous Colleges in America.” BusinessInsider.com  Centers for Disease Control & Prevention (CDC) (2014) “Injury Prevention & Control: Motor Vehicle Safety: Teen Drivers: Fact Sheet.” CDC.gov/motorvehiclesafety/teen_drivers/teendrivers_factsheet.html  “Vehicle submersion: A review of the problem, associated risks and survival information.” Aviation, Space and Environmental Medicine 2013: 84:498.
5National Highway Traffic Safety Administration (NHTSA) “Drowsy Driving & Automobile Crashes: NCSDR/NHTSA Expert Panel on Driver Fatigue and Sleepiness.” NHTSA.gov/people/injury/drosy_driving1/drowsy.html